Essential Tools for a Successful ICO PR Campaign
In this post, we will look at the essential tools required for a successful ICO PR campaign. Your ICO could be issuing a stand-alone cryptocurrency like Bitcoin and Ethereum but you might issue your own tokens by way of a Smart Contract. Ethereum is currently the most popular blockchain for ICO tokens but whatever platform you choose, be aware of the volatility in the market. You should factor in a safety net of up to a 50% fall in value of a token like Ethereum from when you start your PR campaign through to the end of the ICO. Some of the more important tools that you should be using in your ICO PR campaign include: Bounty Programs Websites Content Marketing ICO Calendar Sites Community Building Bounty programs Bounty programs are an important element of most ICO campaigns. Generally, they run before or after the actual ICO, not during the token sale period. The bounty programs may cover various elements associated with your project including bug reporting and translation...